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Posts Tagged ‘sales’

What does your client really need?

Wednesday, November 24th, 2010

Very often we think that we know what our client needs, and maybe it is, but unless you hear it from your client specifically you are still only guessing. Here are some needs that can be addressed: (more…)


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The “baby-boomer” conundrum

Monday, May 17th, 2010

Many business owners that are of the baby boomer age have now lived through about 3 or 4 recessions, depending on their industry. (more…)


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Marketing tactics for professional services businesses

Monday, November 9th, 2009

In my on-going blogs on Entrepreneurial Alchemy I am focussing on Professional Services Businesses, which, in general have a poor marketing strategy and mainly rely on word-of-mouth referrals or walk in the door business to grow their businesses. Very often the principals of a professional services firm say that they have too little time to spend on marketing and advertising and feel that it is “beneath them” to be involved in this as they have are too busy looking after other things or clients to get too involved in this very important aspect of the business. (more…)


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Small changes produce BIG Profit Increases

Wednesday, April 1st, 2009

Attention business owners! Are you aware of the benefits small changes in three key areas of your business can result in a HUGE increase in your net profit? (more…)


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Avoid the common mistakes to business failure

Thursday, July 3rd, 2008

Research has shown that the following mistakes have lead to business failures in the past.

I too have found that this fisrt point is relevant. Many businesses have a lack of direction. This means the failure to establish clear goals for each part of the business and invariably no business plan. (more…)


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Available capital in business

Thursday, June 26th, 2008

Last time I continued with our series of articles on the 5 factors that impact on a businesses growth. In particular I talked about the importance of Marketing Skills within a business which is no. 3 on the list below. How did your business stack up?

This is a continuation of my “Why do some businesses grow” series. Improving your business systems (Part 1), Leadership skills in your business (Part 2) , The importance of Marketing (Part 3) (more…)


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The importance of Marketing

Monday, June 9th, 2008

This week I will share with you about the importance of Marketing Skills within a business. Marketing skills & a Marketing Plan are critical to your business success. This is part 3 of my “Why Do Some Businesses Grow ” series: Improving your business systems (Part 1), Leadership skills in your business (Part 2). (more…)


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